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Raihan Hawladar

How to Make the Most of LinkedIn

Hi! If you have an online business, you must know about the advantages of getting a custom LinkedIn banner for your website. Creating such a marketing tool is not difficult but you need to know a few things before you start creating one. You can either write it yourself or hire a professional company who can do so for you. Either way, here are the tips that will help you create your own custom LinkedIn banner with ease.

 

Create a professional looking template. You can either download one from LinkedIn or get one created by a professional company. It is important that you get a template because you can then modify it to fit the profile and make it look professional. In addition, this will save you time and money since you do not have to do so again.

 

Choose the right color. It is important that your LinkedIn banner is not too flashy and that it blends in with the background. A dark background will definitely be noticed at a networking event. Light colors are much easier on the eyes so choose one that will blend in with the background and design on your website. A good combination to have is a blue background with a white border.

 

Have a plan of action. Before you get creative, you should have a plan of attack. What do you want to accomplish with your LinkedIn banner? Is it simply to show off your profile and create an awareness of you or is it a full-on marketing strategy that includes getting links and recommendations? To better plan your strategy, you should ask yourself how you want to use the media and other tools that you will be using.

 

Research the most appropriate keywords. You need to research the most popular keywords associated with your industry so that you can incorporate them into your custom LinkedIn banner. This will ensure that your website appears higher when people search for the particular service or product that you provide. To do this, you should check the popular searches for the service or product that you are trying to promote.

 

Be specific about the design and font of your custom LinkedIn link. Since this is a business-to-business website, you want to make sure that everyone who sees your link looks professional. That is why it is important to go through your design plans and make sure that everything fits together. A cluttered or disorganized design may not only lose you credibility, but will also make your clients wonder what your next move is going to be.

 

Ask for feedback. Feedback from your clients will help you in making your online strategy work. Before launching your custom LinkedIn banner, ask for comments and suggestions from those whom you know and trust. Ask them how their experience with you was, and if they are willing to share it with others. This will give you a better understanding of what to do and how to make your LinkedIn banner stand out from the rest.

 

In order for your LinkedIn website to look professional, it must meet your goals and expectations. That means getting feedback and making changes where necessary. This will not only make you a better employer and salesperson, but it will also make you more effective at your job. LinkedIn can be a powerful tool, but without feedback and with the proper strategy, you are unlikely to make as much money as you had anticipated.

 

Use custom graphics. It is important that your LinkedIn page has a clean, refined look. If you want to create a lasting impression, use an attention-grabbing headline that has plenty of useful information. A custom graphic will make readers curious about what you have to say, and will encourage them to click through to your website for more information.

 

Show up at events. LinkedIn is a great way to meet other professionals, meet potential employers, and network, but it can only work if you know who you are shaking hands with, and that is how you show up for a networking event such as a conference. By dressing professionally, even when just attending, you will have a professional image that will make people take you seriously when they meet you.

 

You can be an excellent employer, salesperson, and leader-but you won't get anywhere without knowing how to connect with your clients, coworkers, and visitors on LinkedIn. This site is a powerful resource, but you must know how to use it to your advantage to increase your level of involvement and credibility in your industry. Do whatever it takes to make sure you are seen on LinkedIn.